Your enterprise deal needs SOC 2.
Now what?
Here's what they're not telling you: which platform you pick matters less than how you scope the engagement.
Get that wrong, and you'll waste months and money on a certification that doesn't actually help you close deals.

It's not just SOC 2

SOC 2

ISO 27001

HIPAA
PCI DSS

NIST CSF

NIST AI RMF
Questions You Should Answer Before Buying a Platform

Security is always required. Availability matters if you're selling uptime SLAs. Confidentiality if you handle sensitive data. Processing Integrity if customers rely on your calculations (fintech, analytics). Most companies include criteria they don't need and exclude ones they do.
Anything touching customer data or affecting the service you sell. You can often exclude internal tools (HR systems, marketing platforms) — if they're properly segmented. But exclude something you shouldn't, and a sharp buyer will notice.
Type 1: "These controls exist." Type 2: "These controls exist and worked over 6-12 months." Most enterprise buyers want Type 2. Type 1 can unblock a deal while you work toward it, but plan to upgrade.
US-based buyers: SOC 2. European or multinational buyers: ISO 27001 often carries more weight. Selling to both: plan your sequence carefully.
You can reference AWS or GCP's SOC 2 reports for infrastructure. Same for major SaaS tools. But you're responsible for how you configure and use them. Sophisticated buyers check if you're hiding risk behind carve-outs.
Seed stage with no formal security program: 3-6 months of work. Series A/B with basics in place: 1-3 months. The platform handles evidence collection — it doesn't implement controls for you.
Free call, no pitch, just help you think through it.
The sticker price is never the real price.
